"It's all fairway when you put in the work!" - Futurist Jim Carroll
If you golf, you know instantly when you hit a great tee shot. And as a speaker, you know instantly when one moment has suddenly changed some lives and an industry. As a golfer and speaker, I've had both moments.
Let's start with golf. In my last few rounds - including yesterday - I've been hitting 100% of fairways consistently. This is a good thing, but it's only happening because I've put in the work. My irons are also, as the vernacular goes, 'dialled in,' pretty consistently hitting within 10 or 20 percent of my target. Golfers obsess over stuff like this.
As a futurist and innovation speaker, I also obsess over the quality of my work.
If you golf, you will know that today is the opening round of the PGA of America golf tournament.
One of my career highlights was back in 2010 when I keynoted the annual general meeting of the PGA of America, the organization that hosts this tournament. Most folks don't understand who the real 'PGA' golfer is who would be a member of this association, and who were at my talk. The folks in the room were not the Rorys and Brysons and Xanders- it was the hard-working local club pro at your golf club. The one who teaches lessons and runs the pro shop, who joins you on Mens Day or Ladies Day, manages the golf course, and hires all the other professional golf staff. Some of them might have competed on tour as a PGA Tour player (a different association!), but many simply love the game of golf and have built a career out of successfully running your local golf club.
And back in 2010, unlike today, the industry they were working in was facing a reckoning.
And somehow or other, I was selected to be the opening keynote speaker for their AGM. My job was to come in and provide insight into the trends that might provide them with opportunities for growth in the future. And that was the entire focus of this AGM - the meeting tagline was 'Grow the Game.' Not only that, my marching orders were to help shake them out of their complacency and encourage them to make innovative thinking the core of what they do.
I piped it.
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#Preparation #Success #Work #Growth #Dedication #Resilience #Innovation #Adaptation #Excellence #Opportunity #Fairway #Golf #PGA #Practice #GrowTheGame #Handicap #GolfPro #TeeShot #GolfIndustry #ClubPro
Original post: https://jimcarroll.com/2025/05/decoding-tomorrow-your-daily-future-inspiration-its-all-fairway-when-you-put-in-the-work/